IBM took the top U.S. ranking and placed second globally in Newsweek‘s newest list of the greenest companies. Click here to read about the complete findings, plus analysis by category.
Posts Tagged ‘values’
Newsweek Releases Annual Green Rankings
New Evidence That CSR Drives Profitable Growth
In Good for Business: The Rise of the Conscious Corporation, we wrote:
Devising a new blueprint for the successful corporation of the future is not just about corporate responsibility or paying attention to the triple bottom line of “people, planet, and profit.” Nor is it simply about finding new ways to engage consumers and become a more integral part of their lives. It is about all those things—and a lot more.
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The Problem with Local
As someone who has made a career of tracking trends, I have not let this whole notion of local gone loco escape my sights. I’ve talked for a while about global going local, due in large part not only to our newfound connectivity on all things social media, but also to our renewed interest in our actual communities and how to be part of everything local. From rooftop gardens in Bed-Stuy to the Board of Education in Darien, there’s no shortage of ways to get involved in all things neighborhood. So why does all this “joining” make me feel like I want to do a Howard Hughes, or at least a Greta Garbo, and tuck in—way, way in?
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| Tags: Euro RSCG, local, Marian Salzman, provenance, values 
Post a Comment | in Community, Social Media, Uncategorized, Values
Frugality Holding Strong
Euro RSCG’s New Consumer study found signs of a populace grown weary of throwaway culture and the constant quest for more. Looking at the U.S. stats:
- 87% felt good about themselves when saving money
- 49% were getting a sense of satisfaction from reducing their purchases during the downturn
- 52% claimed they wouldn’t go back to their old shopping patterns even when the economy rebounded
- 48% were making an effort to buy fewer disposable goods
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| Tags: Ali Dibadj, conscious consumption, consumer spending, Euro RSCG, financial crisis, frugality, mindful consumption, New Consumer, Recession, Sanford C. Bernstein, The Citizen, thrift, values, waste Post a Comment | in Consumerism, New Consumer, Recession, Rightsizing, Shopping, Uncategorized, Values
The Economics of Happiness (trailer)
| Tags: accountability, Bill McKibben, conscious consumption, CSR, David Korten, economics, Economics of Happiness, excess, financial crisis, globalization, green, Helena Norberg-Hodge, John Page, Juliet Schor, localization, Michael Shuman, mindful consumption, New Consumer, provenance, Samdhong Rinpoche, Steven Gorelick, stress, Sustainability, values, Vandana Shiva, waste, wealth, Zac Goldsmith Post a Comment | 1 Comment | in Community, Consumerism, Corporate Social Responsibility, Corporate/Brand Leadership, Eco-Consciousness, Growing Up, New Consumer, Recession, Responsibility, Rightsizing, Sustainability, Uncategorized, Values
Yes, We Can…Reinvent Ourselves
This is the fifth in a series of 12 posts expounding on the 2011 forecasts in the annual trends report from Marian Salzman, president of Euro RSCG Worldwide PR and an internationally respected trendspotter.
We hear the word “reinventing” applied to systems all the time: reinventing capitalism, reinventing credit options. Reinventing health care, politics, journalism, food, the factory town, the airport security line. And now it applies to many Americans, who are reinventing their lives, changing “Yes, we can” from a political mantra to their own as they launch their third (or 15th) act. People will be refocusing and committing to life changes with gusto in 2011.
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| Tags: Abraham Maslow, Barack Obama, biology, change, Cindy Sherman, communalism, culture, Daily Beast, economics, Euro RSCG, excess, globalization, innovation, lifestyles, Madonna, Marc Andreessen, Marian Salzman, Match.com, midlife, New Consumer, online dating, Oprah, PicPlz, Recession, reinvention, retirement, Roger Ebert, TED, values, volunteerism, waste, wealth Post a Comment | 1 Comment | in Community, Growing Up, New Consumer, Purposeful Pleasure, Recession, Responsibility, Rightsizing, Social Media, Uncategorized, Values
Food for Thought: The Commons
What are commons? And why do we need them? A thoughtful explanation from On the Commons.
| Tags: collectivism, conscious consumption, Creative Commons, culture, David Bollier, economics, Gar Alperovitz, Lew Daly, Maude Barlow, mindful consumption, natural resources, Peter Linebaugh, public spaces, Sustainability, values, water crisis, wealth Post a Comment | 1 Comment | in Collaboration, Community, Eco-Consciousness, Growing Up, New Consumer, Purposeful Pleasure, Responsibility, Rightsizing, Sustainability, Uncategorized, Values, Youth
Talk to the Hands
People are seriously re-evaluating their lives, their work, their play. The question isn’t only “What are you going to do with your time in today’s virtual world?” but also “What are your jobs and activities really worth?”
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| Tags: craftsmanship, culture, DIY, Dumpster diving, elite, Euro RSCG, financial crisis, food, Marian Salzman, Matthew B. Crawford, meaning, New Consumer, Recession, Shop Class As Soul Craft, simplicity movement, simplification, skills, Studs Terkel, Sustainability, Tea Party, The Huffington Post, thrift, time banking, traditional values, trends, urban farming, values, volunteerism, Working Post a Comment | 2 Comments | in Community, Growing Up, New Consumer, Prosumers, Purposeful Pleasure, Recession, Rightsizing, Sustainability, Uncategorized, Values
Millennials and the Future of Money
The Future of Money from KS12 on Vimeo.
What are young adults thinking about money and value? How can we create new systems of wealth generation and abundance? What does the future hold for banks and other financial institutions in the wake of massive peer to peer exchange?
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| Tags: abundance, Alan Rosenblith, Ashni Mohnot, assets, banking, Caroline Woolard, collaboration, conscious consumption, Douglas Rushkoff, Edward Harran, Fernanda Ibarra, finance, Georg Zoche, globalization, Hans Schoenburg, Jerry Michalski, Jessica Harris, lending, Linus Olsson, Michael Bauwens, millennials, money, SIBOS, values, Venessa Miemis, wealth Post a Comment | 1 Comment | in Consumerism, Growing Up, New Consumer, Responsibility, Rightsizing, Uncategorized, Value, Values, Youth
Jason Clay: How Big Brands Can Help Save Biodiversity
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| Tags: accountability, biodiversity, Cargill, conscious consumption, CSR, economics, excess, fair trade, food, globalization, green, Jason Clay, Mars, mindful consumption, New Consumer, population growth, Sustainability, TED, values, waste, WWF Post a Comment | 1 Comment | in Community, Consumerism, Corporate Social Responsibility, Corporate/Brand Leadership, Eco-Consciousness, Growing Up, New Consumer, Responsibility, Rightsizing, Sustainability, Uncategorized, Values
