Posts Tagged ‘plastic’

Sighting: The Cardboard Bottle from Ecologic Brands

Did you know plastic accounts for 12 percent of total waste in the United States? That’s around 30 tons of waste a year. Until now, there were no good packaging alternatives for certain products, but that’s beginning to change. After four years of work, Ecologic Brands has come up with a bottle made entirely of recycled cardboard. And, though it’s lined with a plastic pouch, it uses 70 percent less plastic than a traditional plastic jug and is fully recyclable.  You may see it on shelves soon, holding Seventh Generation laundry detergent.

You can learn more about this packaging innovation at FastCoDesign.